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Structure of an email

An email is a form of communication. As such it has a specific structure that should be used. Since reading from a screen is more difficult than reading from paper, the structure and layout of messages is very important. Use short paragraphs and leave blank lines between them. When you have more than one point to make in your email, put the most important information first, working down to the least important.

The beginning

A successful email has a good first paragraph. Why?

  • It tells the reader why you have written the email so they can decide whether to keep reading.
  • It is concise and to the point.
  • It gives the most important information first.
  • If it is a long email, it should give an overview of the entire message, so it holds the reader's attention.

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Example

 

 

 

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